About D.A.T.A.

About D.A.T.A.

The reason and people behind D.A.T.A.

The reason and people behind D.A.T.A.

Dmytro's story

As a founding committee member of D.A.T.A., Dmytro shared the story of his family, still in Ukraine.

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We are Data and Tech Aid (D.A.T.A.).

We are Data and Tech Aid (D.A.T.A.). We are a volunteer community formed of individuals and businesses with roots in data & analytics and technology, established with the goal of supporting social and humantarian causes.

D.A.T.A. was founded by Rob Howes in response to the Ukraine crisis. It exists to unite us and allows us to pool our resources to, ultimately, make a bigger difference together.

We have the backing of a number of high-profile business leaders and organisations including Peter Jackson, Peter Grindrod CBE, Barry Panayi and the EDM Council.

At this early stage, we recognise the need for immediate aid and action. As such, we’re currently focusing our efforts on fundraising via donations.

We are Data and Tech Aid (D.A.T.A.).

Play Video about Rob Howes - Founder of D.A.T.A.

Rob Howes, D.A.T.A. Founder

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Our ambassadors

As a strong and thriving community, we are grateful to be supported by some leading names in our industry.

“D.A.T.A. has a mission that must involve us all. This is a moment where data and tech can step forward to assist immediately, and also support the future rebuilding of the Ukrainian economy.”

Professor Peter Grindrod CBEProfessor of Mathematics at University of Oxford

“I'm happy to support D.A.T.A. - I'm proud of the strength of our global data and analytics community to come together for this cause”

Peter JacksonChief Data and Analytics Officer at Outra

"The war in Ukraine is causing unimaginable pain and suffering and being asked to play even the smallest part in helping in some small way is a huge honour. The D.A.T.A initiative is simple and effective, no fluff or grandstanding, just getting practical help that will hopefully contribute alongside all the other great causes being launched during this conflict. The Data community is large and has reach, and I hope we can club together to do something tangible to help in whatever way we can."

Barry PanayiChief Data & Insight Officer at John Lewis Partnership

"D.A.T.A. has created a community where data and analytics leaders, influencers and innovators can join forces to deliver timely aid for the brave people of Ukraine. The EDM Council is proud to be involved in this initiative."

John BottegaPresident of the EDM Council

“Today's leaders and innovators are leveraging data and analytics technology and their creativity for the greater good of the world. Right now, the greater good means supporting the people of Ukraine. We're very proud to be a part of this great initiative with D.A.T.A. - Data and Tech Aid."

Mike MeritonCo-Founder & COO of the EDM Council

“The core goal of CDO Magazine is not only to be a global champion of the data community, but to do our part to make a difference in the lives of the people in the communities we serve. What the world is witnessing in Ukraine is horrific and we couldn’t be more honored to be a partner of the D.A.T.A. initiative to help the citizens of the nation of Ukraine.”

Steve WanamakerCEO at CDO Magazine

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“D.A.T.A. has a mission that must involve us all. This is a moment where data and tech can step forward to assist immediately, and also support the future rebuilding of the Ukrainian economy.”

Professor Peter Grindrod CBEProfessor of Mathematics at University of Oxford

“I'm happy to support D.A.T.A. - I'm proud of the strength of our global data and analytics community to come together for this cause”

Peter JacksonChief Data and Analytics Officer at Outra

"The war in Ukraine is causing unimaginable pain and suffering and being asked to play even the smallest part in helping in some small way is a huge honour. The D.A.T.A initiative is simple and effective, no fluff or grandstanding, just getting practical help that will hopefully contribute alongside all the other great causes being launched during this conflict. The Data community is large and has reach, and I hope we can club together to do something tangible to help in whatever way we can."

Barry PanayiChief Data & Insight Officer at John Lewis Partnership

"D.A.T.A. has created a community where data and analytics leaders, influencers and innovators can join forces to deliver timely aid for the brave people of Ukraine. The EDM Council is proud to be involved in this initiative."

John BottegaPresident of the EDM Council

“Today's leaders and innovators are leveraging data and analytics technology and their creativity for the greater good of the world. Right now, the greater good means supporting the people of Ukraine. We're very proud to be a part of this great initiative with D.A.T.A. - Data and Tech Aid."

Mike MeritonCo-Founder & COO of the EDM Council

“The core goal of CDO Magazine is not only to be a global champion of the data community, but to do our part to make a difference in the lives of the people in the communities we serve. What the world is witnessing in Ukraine is horrific and we couldn’t be more honored to be a partner of the D.A.T.A. initiative to help the citizens of the nation of Ukraine.”

Steve WanamakerCEO at CDO Magazine

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Meet the D.A.T.A. committee

The founding committee who have given their time and expertise for free to see D.A.T.A. take shape and become something bigger than us as individuals.

Rob Howes

Data & Analytics specialist

Why D.A.T.A.?

"I knew the data and analytics community is a strong and potentially powerful one and now we act as one."

Lucy Allen

CEO, Challenge Marketing

Why D.A.T.A.?

"Great to feel able to DO SOMETHING and by combining our strengths, we are a more powerful force for good."

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Nicola Askham

The Data Governance Coach

Why D.A.T.A.?

“I knew it was the right thing to do and that our amazing community would rise to the challenge.”

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Roisin McCarthy

Roisin McCarthy

Founder at Women in Data

Why D.A.T.A.?

Learn more about Women in Data

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Dmytro Lugovyi

Data Intelligence Evangelist

Why D.A.T.A.?

Learn more about Dmytro

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Bryan Dobson

Portfolio & Programme Mgmt

Why D.A.T.A.?

"The opportunity to be actively involved in assisting with this tragedy is something which really appeals to me."

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Christoph Walch

Christoph Walch

Managing Director, Challenge Marketing

Why D.A.T.A.?

Learn more about Challenge Marketing

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Chris Neale

Partner at
Deloitte

Why D.A.T.A.?

Learn more about Chris on LinkedIn

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Pete Youngs

Managing Partner at Ortecha

Why D.A.T.A.?

Learn more about Ortecha

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Our contributors

By generously contributing funds or time to D.A.T.A, it means we can do more, create more and spread the message of the initiative further and wider – we thank you for your support.

Nataliya Bogdanova

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Our supporters

The following people and businesses are showing support in various ways to help us succeed and we thank them very much.

Mark Pacey

John F. Marchese

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